This is the concept art I did for Travel Bug, a free app we developed at Lucid for Sony to go on their Vita handheld.
The basic idea of the app is you have cute little bugs that you send off on adventures using GPS and whatnot, it uses the Vita’s ‘Near’ tech to let you drop a bug for someone else to pick up, then they take the bug with them and take a picture of the bug wherever they got to. The further away they are, the more miles you both get that you can spend on little outfits and getting more bugs.
The concept art was done to set the tone of the 3D bits and the UI, we got pretty close to it in the final thing, which came out today.
We gave the whole thing a bit of a soft squashy look, sort of inspired by haribo (especially those fried egg things which are AMAZING). It seemed a good fit to make the bugs’ world inviting and tactile, especially with Travel Bug being on a touch screen.
This is the lovely launch trailer Sony did (turn the sound off if you don’t want to be humming that happy little song till the heat death of the universe…lalaalalalalaa-ah)